El Gouna, an exclusive destination on the Red Sea coast, has achieved something that few places manage: it has combined modern luxury with natural beauty in an environmentally conscious setting. This town, created in the 1990s, offers a unique resort experience with canals of crystal-clear water, artificial lakes and panoramic views that attract both sports enthusiasts and those seeking complete relaxation. Only 25 km from Hurghada, El Gouna has established itself as a dream destination for those in search of sustainable luxury, water sports, and a diverse cultural offer. Beyond its glamour, this corner of the Red Sea has a recent history with a deep connection to nature and conservation.
History and context: El Gouna the town that arose from the sand thanks to a visionary dream
Stretching along the Red Sea coast, El Gouna is one of the latest and most brilliant jewels of Egyptian tourism. Although it does not have an age-old history like other Egyptian towns, its creation in the late twentieth century has made it a unique example of tourism planning and development. El Gouna was founded in 1989 by the businessman Samih Sawiris, a member of one of Egypt’s most prominent corporate families. His vision was to build a coastal town that would attract international tourists as well as local investors, and since then El Gouna has flourished as an exclusive, multifaceted destination.
The town was built strategically over a series of islands and artificial lagoons, creating a unique landscape that combines sea views with areas of interior canals. The islands are connected by bridges and well designed roads, to create an experience that in places is reminiscent of Venice, but with a distinct flavour of the arid heat of the Egyptian desert. Since the planning stage, El Gouna has positioned itself as an exemplar of sustainable tourism in Egypt, embracing principles of environmental conservation and renewable energies. Solar panels can be seen on many of its buildings, and the town has been awarded international prizes for its environmental focus.
Another striking aspect of the context of El Gouna is its architectural design. Inspired by a mixture of Mediterranean and traditional Arab styles, El Gouna’s buildings make an impression with their gentle geometrical lines, their shady patios, and their façades in shades of ochre and beige that blend with the desert setting. El Gouna has also gained a reputation for hosting international cultural events such as the El Gouna Film Festival, which attracts celebrities and film makers from all over the world, and which has established the town as an up-and-coming artistic centre in the region.
As time has gone by, El Gouna has progressed from being a luxury tourism project to become a truly self-sufficient community which is home to around 20,000 people. Nowadays, it has hospitals, schools and universities, it attracts both permanent residents and short-term visitors, and it has established itself as one of the most desirable destinations on the Red Sea.
What to do in El Gouna: so much more than just a resort
Although El Gouna is famed for its luxury and relaxation, there is lots to do for anyone seeking a more active experience. The heart of the town is Downtown El Gouna, a bustling centre with a great choice of restaurants, bars, shops, and art galleries. Here, visitors can enjoy a varied range of gastronomy including everything from local Egyptian dishes to international haute cuisine, all accompanied by spectacular views.
Another essential stop is Abu Tig Marina, one of this region’s most modern marinas, where luxury yachts are moored alongside picturesque cafés and fashion boutiques. The Marina is the point of departure for boat trips to some of the neighbouring Red Sea islands, where visitors can enjoy beaches with white sands and limpid waters.
El Gouna also hosts music and cinema events and festivals, such as the well-known El Gouna Film Festival, created in 2017 and which, every October, attracts internationally renowned figures from the world of cinema and art.
Water-sports: ideal conditionals for kitesurfing
The Red Sea is synonymous with water sports, and El Gouna is no exception. Its calm waters and steady winds make it one of the finest kitesurfing destinations in the world. With several kitesurfing schools offering lessons for novices as well as equipment hire for more experienced kitesurfers, this is definitely one of the town’s main attractions. The beaches of Mangroovy and Zeytouna are two of the most popular spots for this particular sport.
Apart from kitesurfing, diving and snorkelling are two activities that you won’t want to miss on a trip to El Gouna. The wealth of the coral reefs and the diversity of marine life (including colourful fish, rays and even occasionally dolphins) make this coast an outstanding place for diving. The transparent waters offer perfect visibility for exploring the marine depths, whether on supervised dives or snorkelling excursions.
If sailing is your thing, you can hire a catamaran or a sailing boat and explore nearby islands, such as Mahmya Island or Giftun Island, where you can enjoy a full day on unspoilt beaches, surrounded by turquoise waters.
Days out in the surrounding area: desert excursions and visits to Hurghada and Luxor
Beyond El Gouna, there is a series of excursions that allow visitors to discover Egypt’s most impressive desert scenery and its natural wonders. One of the highlights is Abu Shaar Mountain, a few kilometres west of the town. This rocky formation affords breathtaking views of the desert and of the Red Sea, making it an ideal destination for both hiking and photography enthusiasts.
Another essential is a trip to Hurghada, the biggest neighbouring city, where you can explore a traditional local market or enjoy the buzzing nightlife. Quadbike tours of the desert or sunset camel rides are recommended experiences for those keen to explore the contrast between the golden dunes and the blue waters of the Red Sea.
In addition, the most adventurous travellers may want to visit Luxor, the ancient city of Thebes, on a full-day excursion. This trip will take you to the heart of Egypt’s history, where you can admire the Temple of Karnak, the Valley of the Kings, and other magnificent archaeological remains.
